Deliver a Personalized Shopping Experience with Category Management

How can Channel Clustering help my business?

The key to omni-channel profitability is understanding local shoppers, and you’ve got the data to do that! The challenge is cracking the data code. JDA Channel Clustering can mine your own point-of-sale data to define real-world consumer preference patterns across stores. You can segment similar stores into clusters and develop profitable, targeted micro-merchandising strategies. Stop guessing, and start making confident channel, assortment and category plans that succeed in today’s tough environment.

Features

  • Logical store groupings based on shopper preferences, trade area and other attributes
  • Ability to identify regional consumer preferences
  • Factual basis for targeted assortments and merchandising

Benefits

  • Effective foundation for planning, yielding consumer centricity and precision
  • Increased shopper satisfaction and loyalty
  • Reduced inventory and improved space and assortment planning

Find out how Channel Clustering can help you

Expert advice, extended product information, and so much more. Contact one of our highly trained representatives today.

Contact JDA
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